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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,030 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 9, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

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2651 - 2675 of 5,358 Reviews for Marketing in a Digital World

By Devanshi

•

May 9, 2021

Great teaching and course. Got to learn a lot.

By Ysul Z

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Feb 26, 2021

The best course so far I had done on Coursera.

By ARMANDO D C

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Feb 5, 2021

É um ótimo curso, superou minhas expectativas.

By Shiva S

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Jan 14, 2021

best and most helpful course available online.

By sachin p

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Oct 29, 2020

This course is very easy important in our life

By Omkar P

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Sep 22, 2020

Best Information with appropriate knowledge...

By Mazen A A A

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Sep 20, 2020

Great Course with a lot of hands on exercises.

By Md. M I

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Sep 18, 2020

I have learned a lot of basic things from here

By Pooja S

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Aug 29, 2020

Amazing course and Aric sir is a great mentor.

By MISHIKA T

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Aug 28, 2020

Got learn about marketing strategy using 4 P's

By Aayushi G

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Aug 28, 2020

Very informative course. Very nicely designed.

By Pritish J

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Aug 20, 2020

So much to learn just from a few case studies.

By Aditya V S

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Aug 12, 2020

Amazing Course, Learned a lot from this course

By Santhosh R

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Jul 24, 2020

The Course is really very interesting and good

By lakshmana s r a

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Jul 10, 2020

it is the first course i had done successfully

By kawsar j

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Jun 21, 2020

Had fun and also a lot of new things are here.

By thamer m m a

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Jun 6, 2020

i had really learn new things from this course

By Amala s

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May 25, 2020

It was a really good experience with Coursera.

By Gautam N

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May 20, 2020

Very well explained. A course worth your time!

By SAIDULU M

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May 2, 2020

INNOVATION AND MORE LEARNIGN SUBJECT KNOWLEDGE

By Mohit M

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Apr 11, 2020

excellent course content with superb technique

By Yaser A J

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Apr 4, 2020

A Great Course and i have learnt a lot from it

By Raj S

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Jul 26, 2019

Great course. I learned a lot of new concepts.

By Yunus F

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Oct 28, 2018

great experience to understand the co relation

By Valentina A

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Jun 5, 2018

Really interesting topics, well developed too.