Unlock the essential principles of strategic management with this comprehensive specialization. Dive into business strategy formulation, implementation, and evaluation to develop competitive advantages and integrate organizational culture. Explore advanced frameworks like SWOT analysis, VRIN model, and Porter's Value Chain. Enhance your management skills, navigate complex environments, and solve real-world business challenges through practical projects and case studies.
Strategic Management Foundations & Capabilities
Strategic Management Foundations & Capabilities
This course is part of Strategic Management Essentials Specialization
Instructor: Shelley Harrington
Included with 
Gain insight into a topic and learn the fundamentals.
Beginner level
No prior experience required
2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Formulate and implement business strategies to drive organizational success in leadership and management roles.
Apply SWOT and VRIN analysis to identify strengths, weaknesses, opportunities, and threats, enhancing strategic decision-making.
Integrate organizational culture with strategic planning to achieve sustainable competitive advantage and effective management.
Manage strategic changes, stakeholder relationships, and internationalization efforts to navigate complex business environments.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
October 2025
Assessments
12 assignments
Taught in English
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This course is part of the Strategic Management Essentials Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 4 modules in this course
This module provides an introduction into the strategic management theories and its practical application. It covers: mission and goal formation, stakeholder theories, corporate governance, and business ethics. In addition to these topics, this module equips you with the strategy toolbox that includes: external and internal analysis, corporate level strategies and business level strategies, strategic decision making and at the end overall evaluation of strategy implementation and evaluation.
What's included
2 videos15 readings5 assignments1 plugin
This week, the module delves into strategic capabilities such as physical, financial, and human resources. It covers SWOT and VRIN analyses applied to organizations like IBM and McDonald’s, and examines Porter’s Value Chain. Additionally, the module equips you with the skills to critically analyse strategic capabilities and understand strategic positioning. By the end of the week, you should be able to apply these concepts effectively.
What's included
2 videos23 readings3 assignments2 plugins
This week, the module delves into the external business environment. It covers strategic positioning analysis, including Porter’s Five Forces and the PESTEL framework. Additionally, the module examines scenario planning and the industry lifecycle. By the end of the week, you should be able to identify key drivers in the macro environment, critically analyse the external environment, and evaluate the complexities of strategic management in dynamic contexts.
What's included
2 videos25 readings2 assignments1 discussion prompt3 plugins
This week, the module delves into dynamic capabilities. It covers the VUCA model and its application, the evolution of strategic management, and the differences between ordinary and dynamic capabilities. Additionally, the module examines how dynamic capabilities can be contextualized in uncertain environments. By the end of the week, you should be able to apply the VUCA model, critically analyse the evolution of strategic management, and understand the role of dynamic capabilities in business performance.
What's included
1 video15 readings2 assignments1 plugin
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University of Huddersfield
University of Huddersfield
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