• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

      4
      Rating, 4 out of 5 stars
      ·
      354 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Social Media Marketing

      Skills you'll gain: Social Media Management, Paid media, Social Media, Social Media Marketing, Target Audience, Social Media Campaigns, Smart Goals, Social Media Strategy, Content Creation, Marketing Effectiveness, Instagram, Marketing Analytics, Advertising Campaigns, Advertising, Content Performance Analysis, Online Advertising, Marketing, Presentations, Digital Marketing, Brand Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      22K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      D

      Deep Teaching Solutions

      Learning How to Learn: Powerful mental tools to help you master tough subjects

      Skills you'll gain: Learning Strategies, Time Management, Willingness To Learn, Productivity, Growth Mindedness, Mental Concentration, Creativity, Self-Discipline, Cognitive flexibility, Stress Management, Adaptability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      93K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      ESSEC Business School

      L'avenir de la décision : connaître et agir en complexité

      Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Organizational Strategy, Systems Thinking, Human Learning, Decision Making, Cultural Diversity, Analysis, Psychology, Digital Transformation, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      384 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Introduction to Data Analysis using Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Pivot Tables And Charts, Data Analysis, Data Manipulation, Microsoft Office, Data Mining

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.3K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      K

      Knowledge Accelerators

      From Excel to Power BI

      Skills you'll gain: Data Modeling, Data Visualization, Power BI, Data Visualization Software, Dashboard, Data Presentation, Interactive Data Visualization, Data Import/Export, Data Analysis, Microsoft Excel, Business Intelligence, Data Transformation, Data Sharing, Business Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.6K reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Getting Started with Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Intellectual Property

      Skills you'll gain: Intellectual Property, Legal Strategy, Regulation and Legal Compliance, Business Strategy, Case Studies, Asset Management, Innovation, Brand Awareness, Brand Management, Business Valuation, Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      7-Day Personal Branding Challenge: Get Paid to Be You

      Skills you'll gain: Target Audience, Branding, Brand Strategy, Storytelling, Social Media, Content Creation, Brand Awareness, Brand Management, Instagram, Growth Strategies, Value Propositions, Content Strategy, Self-Awareness

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Logo Design For Versatility: How Big Brands Have Adapted

      Skills you'll gain: Logo Design, Branding, Intellectual Property, Brand Strategy, Graphic Design, Brand Awareness, Legal Risk, Brand Management, Marketing Design, Design, Creative Design, Strategic Thinking, Regulation and Legal Compliance, Case Studies

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Fundamentals of Social Media Advertising

      Skills you'll gain: Paid media, Instagram, Online Advertising, Social Media, Social Media Campaigns, Advertising Campaigns, Advertising, Digital Advertising, Marketing Materials, Social Media Marketing, Social Media Content, Social Media Strategy, Facebook, Copywriting, Content Creation, Marketing, Information Privacy, Campaign Management, Data Collection, Brand Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 3 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…737475…788

    In summary, here are 10 of our most popular brand management courses

    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • Meta Social Media Marketing: Meta
    • Learning How to Learn: Powerful mental tools to help you master tough subjects: Deep Teaching Solutions
    • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
    • Introduction to Data Analysis using Microsoft Excel: Coursera Project Network
    • From Excel to Power BI: Knowledge Accelerators
    • Getting Started with Microsoft Excel: Coursera Project Network
    • Introduction to Intellectual Property: University of Pennsylvania
    • Marketing Analytics: University of Virginia
    • 7-Day Personal Branding Challenge: Get Paid to Be You: Skillshare

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok