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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Think Outside the Inbox: Email Marketing

      Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google UX Design

      Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, Mobile Development, User Story, Data Ethics, Usability, User Centered Design, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      94K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Strategy

      Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media and Digital Marketing Fundamentals

      Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media Content, Social Media, Content Creation, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      375 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Social Listening

      Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introduction to Social Media Marketing with Visme

      Skills you'll gain: Instagram, Social Media Campaigns, Social Media Marketing, Marketing Budgets, Social Media Content, Social Media, Marketing Materials, Content Creation, Graphic and Visual Design Software, Marketing, Creative Design, Data Visualization

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      W

      Wesleyan University

      Social Psychology

      Skills you'll gain: Social Sciences, Psychology, Persuasive Communication, Sociology, Behavior Management, Conflict Management, Interpersonal Communications, Research, Diversity Awareness, Ethical Standards And Conduct, Experimentation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      290 reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    1…456…404

    In summary, here are 10 of our most popular social media marketing courses

    • Attract and Engage Customers with Digital Marketing: Google
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Think Outside the Inbox: Email Marketing: Google
    • Google UX Design: Google
    • Influencer Marketing Strategy: Rutgers the State University of New Jersey
    • Building a Business Presence With Facebook Marketing: Coursera Project Network
    • Marketing Strategy: IE Business School
    • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
    • Social Listening: Coursera Instructor Network
    • Introduction to Social Media Marketing with Visme: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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