• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      ThoughtSpot-Based BI Analytics

      Skills you'll gain: Dashboard, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Presentation, Data Storytelling, Business Analytics, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Forecasting, Stakeholder Communications, Real Time Data, Business Reporting

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      Y

      Yale University

      Media Digital untuk Hasil Kesehatan

      Skills you'll gain: Digital Media Strategy, Health Promotion, Health Education, Media and Communications, Social Determinants Of Health, Behavioral Health, Public Health, Patient Communication, Facebook, Program Evaluation, Persuasive Communication, Digital Communications, Content Management

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Tendencias e innovaciones en los medios deportivos

      Skills you'll gain: AI Personalization, Personalized Service, Augmented and Virtual Reality (AR/VR), Media Production, Media and Communications, Digital Media Strategy, Media Strategy, Revenue Management, Content Creation, Web Content, Brand Management, E-Commerce, Social Media Strategy, Social Media, Community Organizing, Innovation, Data-Driven Decision-Making, Video Production, User Centered Design, Game Theory

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      Illinois Tech

      Systems Integration - Bachelor's

      Skills you'll gain: DevSecOps, DevOps, User Centered Design, Usability, Systems Integration, User Experience Design, Continuous Delivery, Systems Analysis, System Implementation, Human Computer Interaction, Continuous Integration, Application Security, Agile Methodology, Data Ethics, Information Systems, Secure Coding, Security Testing, User Feedback, Project Management Software, Database Management Systems

      Build toward a degree

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      U

      University of Michigan

      Student Debt Crisis Teach-Out

      Skills you'll gain: Loans, Higher Education, Student Services, Financial Policy, Education and Training, Public Policies, Policy Analysis, Return On Investment, Economics, Advocacy

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Customer-Centric Enterprise: Product Lifecycle Management

      Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Marketing, Business Strategy, Enterprise Risk Management (ERM), Scalability, Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Community: Build and Engage

      Skills you'll gain: Instagram, Drive Engagement, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Content Development and Management

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Comment intégrer des applications sur Canva

      Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design Software, Graphics Software, Content Creation, No-Code Development, Multimedia, Content Marketing, Cloud-Based Integration, Continuous Integration

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Product Marketers: Data-Driven Campaigns

      Skills you'll gain: AI Personalization, Marketing Analytics, A/B Testing, Marketing Strategies, Marketing Effectiveness, Product Marketing, Marketing, Advertising Campaigns, Performance Measurement, Generative AI, Target Audience, Google Ads, Predictive Analytics, ChatGPT, Analytics, Artificial Intelligence, Automation

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Michigan

      Personnes, technologie et futur de la mobilité

      Skills you'll gain: Automation, Social Sciences, Socioeconomics, Electric Power Systems, Emerging Technologies, Sustainable Technologies, Economics, Policy, and Social Studies, Health Equity, Public Policies, Environmental Issue, Augmented and Virtual Reality (AR/VR), Climate Change Mitigation, Safety and Security

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Financial & Technical Skills for Business Success

      Skills you'll gain: Spreadsheet Software, Financial Statements, Financial Statement Analysis, Financial Acumen, Excel Formulas, Microsoft Excel, Content Marketing, Balance Sheet, Profit and Loss (P&L) Management, Cash Flows, Registration, Web Servers

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Facebook Analytics: Optimize Performance

      Skills you'll gain: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…391392393…404

    In summary, here are 10 of our most popular social media marketing courses

    • ThoughtSpot-Based BI Analytics: Coursera Instructor Network
    • Media Digital untuk Hasil Kesehatan: Yale University
    • Tendencias e innovaciones en los medios deportivos: Real Madrid Graduate School Universidad Europea
    • Systems Integration - Bachelor's: Illinois Tech
    • Student Debt Crisis Teach-Out: University of Michigan
    • Customer-Centric Enterprise: Product Lifecycle Management: University of Maryland, College Park
    • Instagram Community: Build and Engage: Coursera
    • Comment intégrer des applications sur Canva: Coursera Project Network
    • GenAI for Product Marketers: Data-Driven Campaigns: Coursera Instructor Network
    • Personnes, technologie et futur de la mobilité: University of Michigan

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok