• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • C

      Coursera Project Network

      Anuncie su evento para recaudar fondos con Canva

      Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Graphic Design, Advertising, Design, Marketing Design, Design Software, Target Audience, Marketing, Social Media Content, Business

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Créer un compte de gestionnaire d'entreprise Facebook

      Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      CEO Playbook: Generative AI

      Skills you'll gain: Responsible AI, Google Gemini, Anthropic Claude, Business Leadership, ChatGPT, Business Transformation, Digital Transformation, Leadership, Strategic Leadership, Strategic Planning, Competitive Intelligence, Stakeholder Communications, Generative AI Agents, Organizational Change, Business Strategy, Strategic Decision-Making, Communication Strategies, Business Ethics, Analytical Skills, Strategic Marketing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Indian Economy in a Digital World

      Skills you'll gain: Digital Transformation, Economics, Policy, and Social Studies, Payment Systems, Market Dynamics, E-Commerce, Economics, Economic Development, Competitive Analysis, Business Modeling, Policty Analysis, Research, and Development, Financial Inclusion, Technology Strategies, Public Affairs, Policy Analysis, Innovation, Governance, Emerging Technologies, Critical Thinking

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Comprendre l'Utilisateur Moyen de Facebook

      Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Strategic Marketing, Target Audience, Content Marketing, Marketing, Social Media Marketing, Social Media, Customer Analysis, Driving engagement, E-Commerce, Business

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Estrategias efectivas en organizaciones data-driven

      Skills you'll gain: Data Storytelling, Data Visualization, Data Governance, Process Improvement, Data Strategy, Process Mapping, Data-Driven Decision-Making, Performance Improvement, Data Visualization Software, Organizational Effectiveness, Organizational Leadership, Business Leadership, Strategic Decision-Making, Leadership, Change Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Career Management

      Skills you'll gain: Employee Engagement, Professional Development, Mentorship, Influencing, Business Communication, Human Resource Strategy, Strategic Communication, Brand Strategy, Storytelling, Coaching, Talent Management, Branding, Personal Development, Professional Networking, Strategic Leadership, Adaptability, Lifelong Learning, Collaboration, Self-Awareness

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Gestão Intercultural nas Organizações

      Skills you'll gain: Virtual Teams, Intercultural Competence, Cultural Diversity, Culture, Team Management, Decision Making, Communication, Relationship Building, Telecommuting, Leadership

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Making Evidence-Based Strategic Decisions

      Skills you'll gain: Digital Transformation, Data-Driven Decision-Making, Business Transformation, Employee Engagement, Analytics, Data Quality, Strategic Decision-Making, Microsoft Power Platform, Advanced Analytics, Big Data, No-Code Development, Business Modeling, Artificial Intelligence, Deep Learning

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      G

      Google Cloud

      IA generativa: más allá del chatbot

      Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, LLM Application

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Piktochart pour les débutants

      Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Shared Media, Content Marketing, Social Media, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Erstelle eine interaktive Mindmap in Canva

      Skills you'll gain: Canva (Software), Infographics, Graphic and Visual Design, Multimedia, Content Creation, Collaborative Software, Developing Training Materials, Data Sharing, Timelines, Marketing

      Intermediate · Guided Project · Less Than 2 Hours

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…280281282…329

    In summary, here are 10 of our most popular marketing strategy courses

    • Anuncie su evento para recaudar fondos con Canva: Coursera Project Network
    • Créer un compte de gestionnaire d'entreprise Facebook: Coursera Project Network
    • CEO Playbook: Generative AI: Starweaver
    • Indian Economy in a Digital World: O.P. Jindal Global University
    • Comprendre l'Utilisateur Moyen de Facebook: Coursera Project Network
    • Estrategias efectivas en organizaciones data-driven: Banco Interamericano de Desarrollo
    • Career Management: Fundação Instituto de Administração
    • Gestão Intercultural nas Organizações: Fundação Instituto de Administração
    • Making Evidence-Based Strategic Decisions: University of Maryland, College Park
    • IA generativa: más allá del chatbot: Google Cloud

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok