• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Business Process Outsourcing Strategies in Hospitality

      Skills you'll gain: Vendor Management, Hospitality, Hospitality Management, Vendor Relationship Management, Performance Measurement, Business Process, Business Process Management, Global Marketing, Business Communication, Process Optimization, Creative Problem-Solving, Key Performance Indicators (KPIs), Law, Regulation, and Compliance, Strategic Thinking

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      Northeastern University

      Data Visualization with Python & R for Engineers

      Skills you'll gain: Data Storytelling, Statistical Visualization, Data-Driven Decision-Making, Data Visualization Software, Data Mining, Exploratory Data Analysis, Data Cleansing, Data Manipulation, Graphing, Big Data, Data Transformation, Programming Principles, Python Programming, Data Structures, NumPy, Scripting

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Interests of the average Facebook User

      Skills you'll gain: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Investigating Epidemics like COVID-19: An Analyst's Guide

      Skills you'll gain: Epidemiology, Health Disparities, Spatial Data Analysis, Data Visualization, Public Health, Geographic Information Systems, Data Analysis, Statistical Analysis, Infectious Diseases, Risk Analysis, Microsoft Excel

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Board Infinity

      Power BI Desktop - Query Editor Master Data Transformation

      Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Interactive Data Visualization, Dashboard, Data Storytelling, Data Visualization Software, Microsoft Power Platform, Data Security, Data Import/Export, Data Manipulation, Data Transformation, Data Management, Software Installation

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Edureka

      Power BI Integration with AWS and Snowflake

      Skills you'll gain: Business Intelligence, Power BI, Business Analytics, Advanced Analytics, Data Management, Data Governance, Amazon Web Services, Data Integration, Data Security, Data Visualization Software, Cloud Computing, Data Warehousing, Data Modeling, Cloud Applications, SQL Server Reporting Services, Amazon S3, Database Management

      Intermediate · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Data Studio: Qwik Start

      Skills you'll gain: Dashboard, Data Presentation, Data Visualization Software, Google Cloud Platform, Big Data, Data Analysis, Data Management

      3.7
      Rating, 3.7 out of 5 stars
      ·
      10 reviews

      Beginner · Project · Less Than 2 Hours

    • G

      Google Cloud

      Ingesting New Datasets into BigQuery

      Skills you'll gain: Data Warehousing, SQL, Data Management, Database Management, Google Cloud Platform, Data Integration, Data Migration, Big Data, Data Import/Export, Data Storage, Google Analytics

      Beginner · Project · Less Than 2 Hours

    • P

      Packt

      Sales Strategies and Techniques

      Skills you'll gain: Selling Techniques, Sales Strategy, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, Sales Presentation, Solution Selling, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building, Active Listening

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Branding for Differential Advantage with Jagdish Sheth

      Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Aggregate Data in SQL using MySQL Workbench

      Skills you'll gain: MySQL, SQL, MySQL Workbench, Query Languages, Descriptive Statistics, Data Analysis

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Publish your corporate designs on Slack with Canva

      Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Corporate Communications, Shared Media, Facebook, Social Media Content, Graphic Design, User Accounts, Marketing Communications, Multimedia, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…272273274…361

    In summary, here are 10 of our most popular marketing analytics courses

    • Business Process Outsourcing Strategies in Hospitality: Starweaver
    • Data Visualization with Python & R for Engineers: Northeastern University
    • Interests of the average Facebook User: Coursera Project Network
    • Investigating Epidemics like COVID-19: An Analyst's Guide: Johns Hopkins University
    • Power BI Desktop - Query Editor Master Data Transformation: Board Infinity
    • Power BI Integration with AWS and Snowflake: Edureka
    • Data Studio: Qwik Start: Google Cloud
    • Ingesting New Datasets into BigQuery: Google Cloud
    • Sales Strategies and Techniques: Packt
    • Branding for Differential Advantage with Jagdish Sheth: Kennesaw State University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok