• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • C

      Coursera Project Network

      Aprende a administrar contenido en Facebook Creator Studio

      Skills you'll gain: Social Media Management, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Scheduling, Social Media Strategy, Content Marketing, Paid media, Dashboard, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      A

      Amazon Web Services

      Introduction to Machine Learning: Art of the Possible

      Skills you'll gain: Business Leadership, Strategic Leadership, Strategic Decision-Making, Business Transformation, Applied Machine Learning, Business Strategy, Data-Driven Decision-Making, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Technology Roadmaps

      4.1
      Rating, 4.1 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      Packt

      Financial Analysis - Build a ChatGPT Pairs Trading Bot

      Skills you'll gain: Prompt Engineering, ChatGPT, Financial Trading, Performance Measurement, Technical Analysis, Artificial Intelligence, Financial Analysis, Financial Market, Portfolio Management, Benchmarking

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Discovery and Low-Fidelity Design with Sketch and Miro

      Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, UI/UX Research, User Research, Prototyping, Interactive Design, Design, User Flows, Mockups, Ideation

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Comment créer des stories Facebook et Instagram avec Canva

      Skills you'll gain: Canva (Software), Storytelling, Social Media Content, Creative Design, Graphic Design, Content Creation, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Utilize Survey Monkey as an Evaluation Tool

      Skills you'll gain: Employee Surveys, Analysis, User Feedback, Employee Training, Events and Conferences, Program Evaluation, Event Marketing, User Accounts

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Bing Copilot for Beginners: Enhancing Productivity with AI

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Forecasting, Financial Data, Packaging and Labeling, Financial Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      Salesforce Fundamentals and Setup

      Skills you'll gain: Salesforce, Workflow Management, Customer Relationship Management, Object-Relational Mapping, Business Process Automation, User Accounts, System Configuration, Business Reporting, Data Management, Data Validation, Cloud Computing, Administration, Role-Based Access Control (RBAC), Data Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Discover all the features of ZOOM

      Skills you'll gain: Organizational Skills, Collaborative Software, User Accounts, Telecommuting, Verbal Communication Skills, Virtual Environment, Communication, Business Communication, Public Speaking, Marketing Communications

      3.7
      Rating, 3.7 out of 5 stars
      ·
      6 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Diseña Productos Digitales con Visme

      Skills you'll gain: Logo Design, Graphic Design, Digital Design, Design, Graphic and Visual Design, Collaborative Software, Design Software, Advertising, Organizational Skills, Marketing, Color Theory

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      H

      Howard University

      Solving Business Problems with Spreadsheet Modeling

      Skills you'll gain: Correlation Analysis, Business Analysis, Spreadsheet Software, Analysis, Business Analytics, Microsoft Excel, Financial Modeling, Business Modeling, Risk Analysis, Complex Problem Solving, Data Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Global Perspectives of DEI in the Workplace

      Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Empathy, Intercultural Competence, Diversity Awareness, Workplace inclusivity, Cultural Sensitivity, Cultural Diversity, Social Justice, Recognizing Others, Employee Retention, Leadership Studies, Self-Awareness, Organizational Leadership, Human Resource Strategy, Recruitment Strategies, Training Programs, Cognitive flexibility, Recruitment, Leadership

      3.8
      Rating, 3.8 out of 5 stars
      ·
      6 reviews

      Beginner · Specialization · 3 - 6 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…249250251…330

    In summary, here are 10 of our most popular marketing strategy courses

    • Aprende a administrar contenido en Facebook Creator Studio: Coursera Project Network
    • Introduction to Machine Learning: Art of the Possible: Amazon Web Services
    • Financial Analysis - Build a ChatGPT Pairs Trading Bot: Packt
    • Discovery and Low-Fidelity Design with Sketch and Miro: Coursera
    • Comment créer des stories Facebook et Instagram avec Canva: Coursera Project Network
    • Utilize Survey Monkey as an Evaluation Tool: Coursera Project Network
    • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera Project Network
    • Salesforce Fundamentals and Setup: LearnKartS
    • Discover all the features of ZOOM: Coursera Project Network
    • Diseña Productos Digitales con Visme: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok