• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      K

      Koç University

      Etkili Konuşmada Retorik (Rhetoric in Effective Speaking)

      Skills you'll gain: Verbal Communication Skills, Public Speaking, Storytelling, Communication, Cognitive flexibility, Persuasive Communication, Liberal Arts, Critical Thinking, Creative Thinking

      4.6
      Rating, 4.6 out of 5 stars
      ·
      53 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Dartmouth College

      Lessons on Wisdom: Personal Leadership for Your Life

      Skills you'll gain: Creativity, Communication, Innovation, Personal Development, Curiosity, Productivity, Time Management, Self-Awareness, Leadership Development, Leadership, Growth Mindedness, Resilience, People Development, Leadership and Management, Adaptability, Change Management, Growth Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      115 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Managing Uncertainty in Marketing Analytics

      Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Statistical Modeling, Forecasting, Decision Making, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      68 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Capstone: Create your own professional journalistic portfolio

      Skills you'll gain: Interviewing Skills, Journalism, Report Writing, Investigation, Research, Peer Review, Content Creation, Storytelling, Ethical Standards And Conduct, Data Collection, Writing, Multimedia

      4.7
      Rating, 4.7 out of 5 stars
      ·
      91 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The Chinese University of Hong Kong

      Entrepreneurship

      Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Business Planning, Business Leadership, Business Development, New Product Development, Financial Analysis, Business Strategy, Competitive Analysis, Market Research, Presentations, Financial Modeling, Fundraising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      294 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Networking and Security in iOS Applications

      Skills you'll gain: Core Data (Software), Apple iOS, iOS Development, JSON, Objective-C (Programming Language), OAuth, Authentications, Mobile Development, Single Sign-On (SSO), Secure Coding, Data Store, Cryptographic Protocols, Application Security, Cryptography

      4.5
      Rating, 4.5 out of 5 stars
      ·
      254 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Colorado Boulder

      مهارات العمل الجماعي: التواصل الفعّال في مجموعات

      Skills you'll gain: Teamwork, Conflict Management, Innovation, Negotiation, Team Building, Collaboration, Creativity, Interpersonal Communications, Diversity Awareness, Communication, Virtual Teams, Media and Communications, Cultural Diversity, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      370 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      Tel Aviv University

      The History of Modern Israel - Part II: Challenges of Israel as a sovereign state

      Skills you'll gain: Cultural Diversity, Social Studies, Diversity Awareness, Immigration Law, Social Sciences, International Relations, World History, Socioeconomics, Culture, Political Sciences, Sociology, Diplomacy, Public History, Economic Development, Demography, Economics, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      342 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidade Estadual de Campinas

      Introdução à Economia do Trabalho: Teorias e Políticas

      Skills you'll gain: Labor Law, Labor Relations, Economics, Policy, and Social Studies, Economics, Socioeconomics, Social Sciences, Employee Relations, Human Resource Policies, Public Policies, Market Dynamics, Supply And Demand

      4.8
      Rating, 4.8 out of 5 stars
      ·
      246 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Negotiations

      Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Communication, Interpersonal Communications, Emotional Intelligence, Rapport Building, Influencing, Business Ethics, Professionalism, Overcoming Objections, Stress Management, Active Listening

      4.5
      Rating, 4.5 out of 5 stars
      ·
      58 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Applications of Copilot in the Workplace

      Skills you'll gain: Microsoft Copilot, Microsoft 365, Customer Relationship Management (CRM) Software, Marketing Automation, Microsoft Office, Customer experience improvement, Generative AI, Business Process Automation, Sales Process, Customer Service, Marketing Analytics, Return On Investment, Automation, Lead Generation, Security Information and Event Management (SIEM), Responsible AI, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: Step 2 - Prepare Like a High-Performer

      Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…193194195…406

    In summary, here are 10 of our most popular social media marketing courses

    • Etkili Konuşmada Retorik (Rhetoric in Effective Speaking): Koç University
    • Lessons on Wisdom: Personal Leadership for Your Life: Dartmouth College
    • Managing Uncertainty in Marketing Analytics: Emory University
    • Capstone: Create your own professional journalistic portfolio: Michigan State University
    • Entrepreneurship: The Chinese University of Hong Kong
    • Networking and Security in iOS Applications: University of California, Irvine
    • مهارات العمل الجماعي: التواصل الفعّال في مجموعات: University of Colorado Boulder
    • The History of Modern Israel - Part II: Challenges of Israel as a sovereign state: Tel Aviv University
    • Introdução à Economia do Trabalho: Teorias e Políticas: Universidade Estadual de Campinas
    • Negotiations: University of Pennsylvania

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok