• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Building Your Artistic Brand

      Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Q

      Queen Mary University of London

      Research Instruments and Research Hypotheses

      Skills you'll gain: Research Reports, Statistical Hypothesis Testing, Survey Creation, Research Design, Statistical Analysis, Data Processing, Data Collection, Quantitative Research, Statistics, Data Analysis, Data Validation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      الإعلان من خلال فيسبوك

      Skills you'll gain: Marketing Budgets, Campaign Management, Advertising Campaigns, Advertising, Facebook, Budget Management, Target Audience, Social Media Campaigns, Marketing, Digital Advertising, Instagram, Social Media Marketing, Social Media, Performance Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Strategy I: How The Global Economy Works

      Skills you'll gain: Global Marketing, International Relations, Business Strategy, World History, Business Management, Cultural Diversity, Political Sciences, Economics, Risk Management, Investments, Business Development, Regulation and Legal Compliance

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      298 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      Edureka

      Introduction to PySpark

      Skills you'll gain: PySpark, Apache Spark, Data Management, Distributed Computing, Apache Hadoop, Data Processing, Data Analysis, Exploratory Data Analysis, Python Programming, Scalability

      3.7
      Rating, 3.7 out of 5 stars
      ·
      44 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Mastering Data Analysis with Pandas

      Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, NumPy, Python Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      170 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IBM

      Statistics for Data Science with Python

      Skills you'll gain: Descriptive Statistics, Statistical Analysis, Data Analysis, Probability Distribution, Statistics, Data Visualization, Statistical Methods, Statistical Hypothesis Testing, Regression Analysis, Probability & Statistics, Scientific Visualization, Data Science, Matplotlib, Exploratory Data Analysis, Probability, Correlation Analysis, Pandas (Python Package), Jupyter

      4.5
      Rating, 4.5 out of 5 stars
      ·
      445 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Infonomics I: Business Information Economics and Data Monetization

      Skills you'll gain: Business Analytics, Asset Management, Business Intelligence, Advanced Analytics, Business Analysis, Information Management, Data Analysis, Big Data, Business Valuation, Data Strategy, Case Studies, Business Economics, Return On Investment, Innovation, Accounting

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      111 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      The Nature of Data and Relational Database Design

      Skills you'll gain: Decision Support Systems, Database Design, Relational Databases, Database Management, SQL, Descriptive Statistics, Statistics, Statistical Analysis, Business Intelligence, Microsoft Excel, Data Processing, Extract, Transform, Load, Business Analytics, Data Manipulation, Data Science

      4.5
      Rating, 4.5 out of 5 stars
      ·
      102 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad Austral

      Estrategia Empresarial

      Skills you'll gain: New Business Development, Business Strategy, Competitive Analysis, Strategic Thinking, Business Strategies, Business Development, Market Dynamics, Business Planning, Business, Corporate Strategy, Innovation, Competitive Intelligence, Strategic Leadership, Business Priorities, Growth Strategies, Market Analysis, Business Modeling, Value Propositions, Business Administration, Product Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      504 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      W

      Wesleyan University

      Data Analysis Tools

      Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Software, Correlation Analysis, SAS (Software), Data Analysis, Statistical Methods, Quantitative Research, Probability & Statistics, Analytical Skills, Regression Analysis, Data Management, Statistical Inference

      4.5
      Rating, 4.5 out of 5 stars
      ·
      415 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Organizational Concepts and Language

      Skills you'll gain: Business Analytics, Business Analysis, Business Strategy, Accounting, Organizational Structure, Organizational Strategy, Strategic Communication, Business Communication, Marketing, Financial Accounting, Marketing Strategies, Innovation, Product Lifecycle Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…177178179…365

    In summary, here are 10 of our most popular marketing analytics courses

    • Building Your Artistic Brand: University of Colorado Boulder
    • Research Instruments and Research Hypotheses: Queen Mary University of London
    • الإعلان من خلال فيسبوك: Meta
    • Global Strategy I: How The Global Economy Works: University of Illinois Urbana-Champaign
    • Introduction to PySpark: Edureka
    • Mastering Data Analysis with Pandas: Coursera Project Network
    • Statistics for Data Science with Python: IBM
    • Infonomics I: Business Information Economics and Data Monetization: University of Illinois Urbana-Champaign
    • The Nature of Data and Relational Database Design: University of California, Irvine
    • Estrategia Empresarial: Universidad Austral

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok