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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Introduction to Recommender Systems: Non-Personalized and Content-Based

      Skills you'll gain: Taxonomy, AI Personalization, Spreadsheet Software, Machine Learning, Predictive Analytics, Microsoft Excel, Statistical Methods, Persona Development, Text Mining, Descriptive Statistics, Data Collection, Algorithms, Computer Programming, Java

      4.4
      Rating, 4.4 out of 5 stars
      ·
      652 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Linear Regression for Business Statistics

      Skills you'll gain: Statistical Hypothesis Testing, Regression Analysis, Statistical Analysis, Statistical Modeling, Statistical Inference, Business Analytics, Microsoft Excel, Estimation, Data Analysis, Data Transformation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Ethics in the Age of AI

      Skills you'll gain: Data Ethics, Responsible AI, Predictive Modeling, OpenAI, Algorithms, Data Collection, Machine Learning, Predictive Analytics, Information Privacy, Artificial Intelligence, Game Theory, Large Language Modeling, Ethical Standards And Conduct, Personally Identifiable Information, Statistical Modeling, Machine Learning Algorithms, Analytical Skills, Artificial Intelligence and Machine Learning (AI/ML), Analysis, Risk Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      839 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      704 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Create Machine Learning Models in Microsoft Azure

      Skills you'll gain: Unsupervised Learning, Scikit Learn (Machine Learning Library), PyTorch (Machine Learning Library), Exploratory Data Analysis, Deep Learning, Microsoft Azure, Data Visualization, Regression Analysis, Predictive Modeling, Data Analysis, Image Analysis, Pandas (Python Package), Jupyter, Artificial Intelligence and Machine Learning (AI/ML), Classification And Regression Tree (CART), Data Science, MLOps (Machine Learning Operations), Machine Learning, Tensorflow, Artificial Neural Networks

      4.5
      Rating, 4.5 out of 5 stars
      ·
      308 reviews

      Intermediate · Course · 1 - 4 Weeks

    • N

      National Taiwan University

      Operations Research (2): Optimization Algorithms

      Skills you'll gain: Operations Research, Linear Algebra, Applied Mathematics, Algorithms, Process Optimization, Program Implementation, Computational Thinking, Operational Analysis, Mathematical Modeling, Decision Making, Business Analytics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      156 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      W

      Wesleyan University

      Data Management and Visualization

      Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Research Reports, Exploratory Data Analysis, Python Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      941 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Developing a Marketing Mix for Growth

      Skills you'll gain: Product Strategy, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Advertising, Marketing, Marketing Channel, Product Management, Product Lifecycle Management, Marketing Communications, Marketing Effectiveness, Marketing Strategies, Value Propositions, Brand Management, Market Analysis, Promotional Strategies, Consumer Behaviour, Price Negotiation, Writing

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      730 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Python for Data Analysis: Pandas & NumPy

      Skills you'll gain: Pandas (Python Package), NumPy, Data Analysis, Data Science, Python Programming, Data Structures, Exploratory Data Analysis, Data Manipulation, Computer Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      362 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Global Trends for Business and Society

      Skills you'll gain: Demography, Market Trend, Trend Analysis, International Relations, Socioeconomics, Global Marketing, Social Sciences, Systems Thinking, Cultural Diversity, Political Sciences, Financial Systems, Economics, Business Economics, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      921 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Framework for Data Collection and Analysis

      Skills you'll gain: Surveys, Data Collection, Research Design, Data Quality, Data Analysis, Data Validation, Sampling (Statistics), Big Data, Statistical Methods

      4.2
      Rating, 4.2 out of 5 stars
      ·
      767 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Challenges in Business

      Skills you'll gain: Global Marketing, Virtual Teams, Diversity Marketing, Cultural Sensitivity, Cultural Diversity, Workplace inclusivity, Intercultural Competence, Diversity Awareness, Cultural Responsiveness, Consumer Behaviour, Business Strategy, Marketing Planning, Culture, Team Management, Strategic Thinking, Marketing, Teamwork, International Relations, Advertising, Negotiation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      515 reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Introduction to Recommender Systems: Non-Personalized and Content-Based: University of Minnesota
    • Linear Regression for Business Statistics: Rice University
    • Ethics in the Age of AI: LearnQuest
    • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
    • Create Machine Learning Models in Microsoft Azure: Microsoft
    • Operations Research (2): Optimization Algorithms: National Taiwan University
    • Data Management and Visualization: Wesleyan University
    • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
    • Python for Data Analysis: Pandas & NumPy: Coursera Project Network
    • Global Trends for Business and Society: University of Pennsylvania

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
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    Modeling (9)
    Social Media Marketing (9)
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