• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Marketing

    Content Marketing Courses Online

    Explore content marketing strategies for attracting and engaging audiences. Learn to create, distribute, and measure effective content.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International Hospitality & Healthcare Services Marketing

      Skills you'll gain: Hospitality Management, Hospitality, Customer Service, Customer experience strategy (CX), Healthcare Industry Knowledge, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Marketing, Health Care

      4.7
      Rating, 4.7 out of 5 stars
      ·
      545 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Principles of Public Relations

      Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Media and Communications, Corporate Communications, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      611 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Wharton Business Foundations Capstone

      Skills you'll gain: Marketing Planning, Peer Review, Analysis, Business Planning, Business Analysis, Competitive Analysis, Product Development, Case Studies, Project Design, Entrepreneurship, Feasibility Studies, Strategic Thinking, New Business Development, Marketing Strategies, Marketing, Business, Consumer Behaviour, Finance, Accounting, Financial Accounting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      394 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Writing and Editing: Structure and Organization

      Skills you'll gain: Writing and Editing, Editing, Writing, Organizational Skills, Productivity, Time Management, Content Creation, Professional Development, Critical Thinking, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      562 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of New Mexico

      International Business II

      Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      796 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Digital Competition in Financial Services

      Skills you'll gain: Technology Strategies, FinTech, Digital Transformation, Business Technologies, Financial Services, Financial Regulation, Business Strategies, Market Dynamics, Competitive Analysis, Business Modeling, Innovation, Governance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      993 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Introduction to Scrum Master Profession

      Skills you'll gain: Agile Project Management, Team Building, Sprint Planning, Agile Methodology, Meeting Facilitation, Project Management, Sprint Retrospectives, User Story, Stakeholder Management, Job Analysis, Analysis, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      381 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing estratégico: claves para competir con éxito

      Skills you'll gain: Strategic Marketing, Marketing Planning, Target Market, Marketing, Marketing Strategies, Product Strategy, Brand Management, Brand Strategy, Marketing Strategy and Techniques, Marketing Communications, Customer Relationship Building, Market Analysis, Consumer Behaviour, Competitive Analysis, Business Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      686 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Firm Level Economics: Markets and Allocations

      Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Game Theory, Market Analysis, Business Economics, Resource Allocation, Competitive Analysis, Decision Making, Public Policies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Online Learning Design for Educators

      Skills you'll gain: Video Production, Infographics, Course Development, Multimedia, Peer Review, Discussion Facilitation, Content Creation, Constructive Feedback, Instructional Design, Education Software and Technology, Design Thinking, Pedagogy, Media Production, Learning Management Systems, Teaching, Design, Collaborative Software, Planning, Virtual Environment, End User Training and Support

      4.7
      Rating, 4.7 out of 5 stars
      ·
      397 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Luxury Hospitality & Brand Innovation

      Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Social Media, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

      4.4
      Rating, 4.4 out of 5 stars
      ·
      179 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free
      Free
      P

      Princeton University

      Computer Science: Programming with a Purpose

      Skills you'll gain: Programming Principles, Computer Programming, Object Oriented Programming (OOP), Performance Tuning, Data Structures, Java Programming, Java, Computational Thinking, Computer Science, Algorithms, Animations, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 3 Months

    Content Marketing learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…737475…282

    In summary, here are 10 of our most popular content marketing courses

    • International Hospitality & Healthcare Services Marketing: Yonsei University
    • Principles of Public Relations: University of Colorado Boulder
    • Wharton Business Foundations Capstone: University of Pennsylvania
    • Writing and Editing: Structure and Organization: University of Michigan
    • International Business II: University of New Mexico
    • Digital Competition in Financial Services: Copenhagen Business School
    • Introduction to Scrum Master Profession: SkillUp
    • Marketing estratégico: claves para competir con éxito: IESE Business School
    • Firm Level Economics: Markets and Allocations: University of Illinois Urbana-Champaign
    • Online Learning Design for Educators: Macquarie University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok