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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Understanding and Visualizing Data with Python

      Skills you'll gain: Sampling (Statistics), Statistical Inference, Data Visualization, Descriptive Statistics, Data Visualization Software, Jupyter, Histogram, Statistical Methods, Matplotlib, Statistics, Data Analysis, Box Plots, Probability & Statistics, Exploratory Data Analysis, Data Manipulation, Data Management, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Imperial College London

      Statistical Analysis with R for Public Health

      Skills you'll gain: Analytical Skills, Correlation Analysis, Regression Analysis, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, R (Software), Data Analysis, R Programming, Descriptive Statistics, Statistical Modeling, Biostatistics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistics, Public Health, Statistical Inference, Probability & Statistics, Time Series Analysis and Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Product Management: An Introduction

      Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Santa Cruz

      Bayesian Statistics: From Concept to Data Analysis

      Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistics, Data Analysis, Probability, Statistical Modeling, Statistical Analysis, Microsoft Excel, Probability Distribution, R Programming, Regression Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      AI in Digital Marketing

      Skills you'll gain: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Social Media Marketing, Customer experience improvement, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Marketing Automation, Social Media, Customer Insights, Business Ethics, Predictive Analytics

      3.9
      Rating, 3.9 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      NoSQL, Big Data, and Spark Foundations

      Skills you'll gain: NoSQL, Apache Hadoop, Apache Spark, MongoDB, PySpark, Apache Hive, Databases, Apache Cassandra, Big Data, Machine Learning, Generative AI, IBM Cloud, Applied Machine Learning, Kubernetes, Supervised Learning, Distributed Computing, Docker (Software), Database Management, Data Pipelines, Scalability

      4.5
      Rating, 4.5 out of 5 stars
      ·
      791 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      G

      Google Cloud

      Introduction to Data Analytics on Google Cloud

      Skills you'll gain: Data-Driven Decision-Making, Looker (Software), Data Presentation, Big Data, Data Analysis, Google Cloud Platform, Analytics, Business Intelligence, Cloud Storage, Data Storage, Data Visualization Software, Dashboard, SQL, Data Processing, Data Warehousing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      ADP Entry-Level Payroll Specialist

      Skills you'll gain: Payroll, Payroll Processing, Payroll Systems, Payroll Tax, Payroll Reporting, Payroll Administration, Data Entry, Compensation Strategy, Employee Onboarding, Labor Compliance, Labor Law, Compensation Management, Compensation and Benefits, Human Resources Information System (HRIS), Non-Profit Accounting, Payment Processing and Collection, Customer Service, Tax Compliance, Benefits Administration, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      612 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Content Creation With Generative AI

      Skills you'll gain: Generative AI Agents, Responsible AI, Content Marketing, Marketing Materials, Copywriting, Content Creation, Marketing Design, Marketing Communications, Prompt Engineering, Marketing, ChatGPT, Marketing Strategies, Innovation, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      63 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Optimizing a Website for Google Search

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Applied Data Science with R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Shiny (R Package), Data Visualization, Data Wrangling, Dashboard, Exploratory Data Analysis, Relational Databases, Data Analysis, Ggplot2, Database Design, Data Presentation, SQL, Plot (Graphics), Leaflet (Software), Database Management, Data Manipulation, Web Scraping, R Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of New Mexico

      International Business I

      Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.3K reviews

      Mixed · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Understanding and Visualizing Data with Python: University of Michigan
    • Statistical Analysis with R for Public Health: Imperial College London
    • Product Management: An Introduction: IBM
    • Bayesian Statistics: From Concept to Data Analysis: University of California, Santa Cruz
    • AI in Digital Marketing: University of Maryland, College Park
    • NoSQL, Big Data, and Spark Foundations: IBM
    • Introduction to Data Analytics on Google Cloud : Google Cloud
    • ADP Entry-Level Payroll Specialist: Automatic Data Processing, Inc. (ADP)
    • Content Creation With Generative AI: Coursera Instructor Network
    • Optimizing a Website for Google Search: University of California, Davis

    Skills you can learn in Marketing

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    Modeling (9)
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