• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Analytics, ROI, and Evaluation

      Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Alberta

      Physical Vitality in a Dynamic Workplace

      Skills you'll gain: Virtual Teams, Collaboration, Occupational Health, Teamwork, Stress Management, Occupational Safety and Health Administration (OSHA), Professionalism, Safety Training, Composure, Communication, Injury Prevention, Mindfulness, Time Management, Prioritization, Self-Starter, Productivity, Goal Setting, Ethical Standards And Conduct

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Maximizing the Generative AI Value

      Skills you'll gain: Generative AI, Responsible AI, Return On Investment, Data Ethics, Artificial Intelligence, Business Solutions, Business Process Automation, Operational Efficiency, Innovation, Business Strategies, Content Creation, Product Design, Customer Support

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Banco Interamericano de Desarrollo

      Leaders in Citizen Security and Justice Management

      Skills you'll gain: Policty Analysis, Research, and Development, Policy Development, Public Safety and National Security, Policy Analysis, Public Policies, Governance, Public Administration, Social Justice, Program Evaluation, Continuous Monitoring, Social Work, Community Development, Conflict Management, Analysis, Investigation, Key Performance Indicators (KPIs), Coordination

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      كيفية بناء ديموغرافية جمهورك المستهدف على فيسبوك

      Skills you'll gain: Facebook, Target Audience, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Advertising, Online Advertising, Customer Insights, Business Development, Business

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Legal Ethics and Practicality

      Skills you'll gain: Data Ethics, Legal Technology, Legal Strategy, Law, Regulation, and Compliance, Responsible AI, Ethical Standards And Conduct, Artificial Intelligence, Innovation, Risk Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      I

      IESE Business School

      Dominando el arte de escalar y convencer a los inversores

      Skills you'll gain: Entrepreneurship, Business Strategy, Negotiation, Presentations, Business Valuation, Verbal Communication Skills, New Business Development, Strategic Partnership, Competitive Analysis, Fundraising, Financial Analysis, Due Diligence, Innovation, Market Analysis

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      A

      Amazon Web Services

      Amazon Kinesis Video Streams - Getting Started

      Skills you'll gain: AWS Kinesis, Amazon Web Services, Image Analysis, Applied Machine Learning, Live Streaming, Real Time Data, Computer Vision, Internet Of Things

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Michigan

      Esports: Leveling Up Teach-Out

      Skills you'll gain: Game Design, Culture, Higher Education, Cultural Diversity, Economics, Policy, and Social Studies, Diversity Awareness, Social Sciences, Community Development, Media and Communications, Emerging Technologies, Content Creation, Research

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Créer des visuels pour une boutique Facebook avec Canva

      Skills you'll gain: Canva (Software), Facebook, Marketing Materials, Advertising, Marketing Design, Graphic and Visual Design, Social Media Content, Promotional Materials, Graphic Design, Branding, Content Marketing, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Engajamento, Conversão e o Consumidor

      Skills you'll gain: Marketing Analytics, Sales Strategy, Customer Analysis, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Regression Analysis, Performance Measurement, Market Research, Statistical Analysis, Predictive Modeling, Decision Tree Learning, Artificial Neural Networks

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Erstelle ein digitales Moodboard in Canva

      Skills you'll gain: Canva (Software), Color Theory, Digital Design, Graphic and Visual Design, Graphic Design, Storytelling, Creative Design, Content Creation, Data Sharing, Marketing, Advertising

      Intermediate · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…373374375…405

    In summary, here are 10 of our most popular social media marketing courses

    • Analytics, ROI, and Evaluation: Simplilearn
    • Physical Vitality in a Dynamic Workplace: University of Alberta
    • Maximizing the Generative AI Value: Coursera Instructor Network
    • Leaders in Citizen Security and Justice Management: Banco Interamericano de Desarrollo
    • كيفية بناء ديموغرافية جمهورك المستهدف على فيسبوك: Coursera Project Network
    • GenAI for Legal Ethics and Practicality: Coursera Instructor Network
    • Dominando el arte de escalar y convencer a los inversores: IESE Business School
    • Amazon Kinesis Video Streams - Getting Started: Amazon Web Services
    • Esports: Leveling Up Teach-Out: University of Michigan
    • Créer des visuels pour une boutique Facebook avec Canva: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok