• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ

      Skills you'll gain: Content Performance Analysis, Instagram, TikTok, Social Media, Social Media Marketing, Growth Strategies, Social Media Strategy, Pinterest, Keyword Research, Drive Engagement

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Educación superior y emprendimiento

      Skills you'll gain: Training Programs, Training and Development, Higher Education, Entrepreneurship, Teaching, Course Development, Sustainable Development, Student-Centred Learning, Instructional Strategies, Curriculum Development, Innovation, Problem Solving, Community Development, Collaboration, Creativity

      4.9
      Rating, 4.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Leadership Psychology: Enhancing Team Dynamics

      Skills you'll gain: Team Motivation, Team Management, Cross-Functional Team Leadership, Collaboration, Team Leadership, Virtual Teams, Teamwork, Team Building, Organizational Leadership, Employee Engagement, Leadership, Communication Strategies, Communication, Meeting Facilitation, Workflow Management, Adaptability, Accountability, Coaching

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Civil Registration & Vital Statistics in Population Health

      Skills you'll gain: Epidemiology, Public Health, Social Determinants Of Health, Biostatistics, Health Equity, Medical Records, Demography, Vital Signs, Health Policy, Health Information Management, Data Collection

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to Set up Facebook Pixel

      Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      6 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      I

      IE Business School

      The "Who" of the Marketing Strategy:Segmentation & Targeting

      Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Optimization: Grow Your Presence

      Skills you'll gain: Instagram, Content Performance Analysis, Social Media Management, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric, Analytics

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Crea Presentaciones Informativas con Powerpoint

      Skills you'll gain: Microsoft PowerPoint, Presentations, Multimedia, Verbal Communication Skills, Photo Editing, Productivity Software, Microsoft Office, Technical Communication, Editing, Social Media, Marketing, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Pittsburgh

      Law You Can Use

      Skills you'll gain: Law, Regulation, and Compliance, Court Systems, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Legal Research, Compliance Management, Human Resource Policies, Arbitration, Legal Proceedings, Business Ethics, Governance, Lawsuits, Disabilities, Mediation, Diversity and Inclusion

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Data Cleaning in Snowflake: Techniques to Clean Messy Data

      Skills you'll gain: Data Cleansing, Snowflake Schema, Data Quality, Data Transformation, Data Validation, Data Manipulation, Data Analysis, SQL, Big Data

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Introduction to Social Computing

      Skills you'll gain: Responsible AI, Social Network Analysis, Data Ethics, Behavioral Economics, Analytics, Game Design, Social Sciences, Sociology, Artificial Intelligence, Systems Thinking, Research, Human Computer Interaction, Psychology

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Feature Engineering 日本語版

      Skills you'll gain: Feature Engineering, Tensorflow, MLOps (Machine Learning Operations), Data Transformation, Data Processing, Keras (Neural Network Library), Data Pipelines, Data Modeling, Machine Learning, Statistical Methods

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…314315316…406

    In summary, here are 10 of our most popular social media marketing courses

    • زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ: Coursera Project Network
    • Educación superior y emprendimiento: Universitat Autònoma de Barcelona
    • Leadership Psychology: Enhancing Team Dynamics: Coursera Instructor Network
    • Civil Registration & Vital Statistics in Population Health: Johns Hopkins University
    • How to Set up Facebook Pixel: Coursera Project Network
    • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School
    • Instagram Optimization: Grow Your Presence: Coursera
    • Crea Presentaciones Informativas con Powerpoint: Coursera Project Network
    • Law You Can Use: University of Pittsburgh
    • Data Cleaning in Snowflake: Techniques to Clean Messy Data: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok