• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      S

      Starweaver

      Mastering Digital Communication: Effective Online Engagement

      Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Social Media Marketing, Communication Strategies, Social Media, Digital Marketing, Communication Planning, Communication, Target Audience, Public Relations, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Marketing: Cultural Frameworks

      Skills you'll gain: Culture, Cultural Diversity, Cultural Sensitivity, Intercultural Competence, Global Marketing, Organizational Structure, Consumer Behaviour, Brand Management, Human Resource Management, Coordination

      Build toward a degree

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica del Perú

      Estrategia de Identidad de una Marca

      Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Crea un Storyboard con Canva

      Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Graphic and Visual Design Software, Graphic Design, Content Creation, Writing, User Accounts, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Comment Utiliser Canva Pro pour Publier sur Social Media

      Skills you'll gain: Social Media Management, Social Media Content, Facebook, Calendar Management, Social Media, Content Creation, Social Media Marketing, Driving engagement, Scheduling, Marketing, Graphic Design, Digital Marketing

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      N

      National Taiwan University

      東亞儒家:人文精神二(East Asian Confucianisms: Humanism (2))

      Skills you'll gain: Political Sciences, Liberal Arts, Culture, Social Studies, Ancient History, Intercultural Competence, Human Learning, Cultural Diversity, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Social Network Analysis

      Skills you'll gain: Social Network Analysis, Network Analysis, Graph Theory, Social Sciences, Statistical Analysis, R Programming, Sociology, Statistical Modeling, Statistical Hypothesis Testing

      4
      Rating, 4 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Google Calendar: Getting Started

      Skills you'll gain: Google Workspace, Collaborative Software, Data Sharing, Communication, Cloud Platforms

      4.1
      Rating, 4.1 out of 5 stars
      ·
      18 reviews

      Beginner · Project · Less Than 2 Hours

    • Status: Free
      Free
      J

      Johns Hopkins University

      Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About

      Skills you'll gain: Advocacy, Surveys

      3.6
      Rating, 3.6 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Geneva

      Политика и управление водными ресурсами

      Skills you'll gain: Water Resource Management, Water Sustainability, Water Quality, Environmental Resource Management, Environmental Policy, Natural Resource Management, Environmental Laws, Conflict Management, International Relations, Case Studies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      29 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Supervised Text Classification for Marketing Analytics

      Skills you'll gain: Supervised Learning, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Text Mining, Predictive Modeling, Classification And Regression Tree (CART), Data Manipulation, Marketing Analytics, Python Programming, Feature Engineering, Google Cloud Platform, Data Processing, Artificial Neural Networks, Performance Metric

      Build toward a degree

      3.1
      Rating, 3.1 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Proyecto Final de Éxito Profesional

      Skills you'll gain: Business Writing, Entrepreneurship, Time Management, Negotiation, Finance, Project Management, Problem Solving, Communication, Professional Development, Project Closure, Project Implementation, Business Communication, Presentations, Peer Review, Critical Thinking

      4.4
      Rating, 4.4 out of 5 stars
      ·
      26 reviews

      Mixed · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…272273274…406

    In summary, here are 10 of our most popular social media marketing courses

    • Mastering Digital Communication: Effective Online Engagement: Starweaver
    • Global Marketing: Cultural Frameworks: University of Illinois Urbana-Champaign
    • Estrategia de Identidad de una Marca: Pontificia Universidad Católica del Perú
    • Crea un Storyboard con Canva: Coursera Project Network
    • Comment Utiliser Canva Pro pour Publier sur Social Media: Coursera Project Network
    • 東亞儒家:人文精神二(East Asian Confucianisms: Humanism (2)): National Taiwan University
    • Social Network Analysis: Johns Hopkins University
    • Google Calendar: Getting Started: Google Cloud
    • Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About: Johns Hopkins University
    • Политика и управление водными ресурсами: University of Geneva

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok