• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      B

      Banco Interamericano de Desarrollo

      Liderazgo femenino: potencia habilidades e impulsa el cambio

      Skills you'll gain: Persuasive Communication, Public Speaking, Professional Development, Communication, Empowerment, Emotional Intelligence, Mentorship, Leadership Development, Leadership, Resilience, Professional Networking, Initiative and Leadership, Assertiveness, Self-Awareness, Branding, Empathy, Relationship Building, Diversity and Inclusion

      4.9
      Rating, 4.9 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      I

      IESE Business School

      Career Path Essentials

      Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • A

      Alfaisal University | KLD

      مهارة مخاطبة الجمهور | Public Speaking Skills

      Skills you'll gain: Public Speaking, Verbal Communication Skills, Communication, Composure

      4.7
      Rating, 4.7 out of 5 stars
      ·
      161 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create and Sell Digital Teaching Printables with Canva

      Skills you'll gain: Canva (Software), Teaching, Design, Marketing Collateral, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      48 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      The Chinese University of Hong Kong

      Doing Business in China Capstone

      Skills you'll gain: Peer Review, Business Planning, Strategic Marketing, Business Consulting, Business Strategies, Marketing Strategies, Entrepreneurship, Product Promotion, Competitive Analysis, Presentations, Product Development, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      122 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Psychology of Group Behaviors

      Skills you'll gain: Behavior Management, Psychology, Sociology, Social Sciences, Research, Case Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Gemini in BigQuery

      Skills you'll gain: Google Gemini, Generative AI, Predictive Modeling, Applied Machine Learning, Big Data, Google Cloud Platform, Data Analysis, Exploratory Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, SQL, LLM Application, Data Processing, Responsible AI, Python Programming, Data Cleansing, Customer Relationship Management, Data Visualization Software, Machine Learning, Natural Language Processing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Specialization · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Trabajo en equipo y creatividad

      Skills you'll gain: Creativity, Ideation, Teamwork, Creative Thinking, Presentations, Team Building, Communication, Brainstorming, Innovation, Persuasive Communication, Influencing, Collaboration, Professional Development, Creative Problem-Solving, Open Mindset, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      48 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Generative AI: Turbocharge Mobile App Development

      Skills you'll gain: AI Personalization, Mobile Development, Generative AI, Anthropic Claude, LLM Application, Apple iOS, AI Product Strategy, Prompt Engineering, Machine Learning Methods, Application Development, Application Design, Artificial Intelligence, Cloud Development, User Interface and User Experience (UI/UX) Design

      5
      Rating, 5 out of 5 stars
      ·
      12 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Make.com for Beginners: LinkedIn Post Automation With GPT-4

      Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, API Gateway, Artificial Intelligence, Content Marketing, Prompt Engineering, Digital Marketing, Workflow Management

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Saïd Business School, University of Oxford

      The Business Case for ESG

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Business Reporting, Financial Reporting, Corporate Sustainability, Sustainable Business, Enterprise Risk Management (ERM), Business Ethics, Compliance Reporting, Risk Management, Corporate Strategy, Data Strategy, Stakeholder Management, Financial Analysis, Stakeholder Communications, Ethical Standards And Conduct, Performance Analysis, Value Propositions, Regulatory Requirements, Innovation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      Introducción al estudio de los bienes comunes

      Skills you'll gain: Community Development, Natural Resource Management, Environment and Resource Management, Social Sciences, Sustainable Development, Land Management, Water Resources, Governance, Sociology, Economics, Policy Analysis, Cultural Diversity

      4.9
      Rating, 4.9 out of 5 stars
      ·
      128 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…227228229…406

    In summary, here are 10 of our most popular social media marketing courses

    • Liderazgo femenino: potencia habilidades e impulsa el cambio: Banco Interamericano de Desarrollo
    • Career Path Essentials: IESE Business School
    • مهارة مخاطبة الجمهور | Public Speaking Skills: Alfaisal University | KLD
    • Create and Sell Digital Teaching Printables with Canva: Coursera Project Network
    • Doing Business in China Capstone: The Chinese University of Hong Kong
    • Psychology of Group Behaviors: American Psychological Association
    • Gemini in BigQuery: Google Cloud
    • Trabajo en equipo y creatividad: University of Illinois Urbana-Champaign
    • Generative AI: Turbocharge Mobile App Development: SkillUp
    • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok