• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      ¿Qué hacer con tu estrategia digital en tiempos de cambio?

      Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research

      4.9
      Rating, 4.9 out of 5 stars
      ·
      125 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Feedback Skills

      Skills you'll gain: Constructive Feedback, Communication, Business Communication, Interpersonal Communications, Emotional Intelligence, Social Skills, Tactfulness, Empathy, Performance Management, Growth Mindedness, Collaboration, Personal Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      CRM, Dados e o Futuro Centrado no Cliente

      Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      The Chinese University of Hong Kong

      Intellectual Change in Early China: Warring States and Han

      Skills you'll gain: Culture, Social Sciences, Liberal Arts, World History, Ancient History, Research, Political Sciences, Psychology, Economics, Governance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      124 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Communicating In Groups and Teams

      Skills you'll gain: Meeting Facilitation, Active Listening, Teamwork, Discussion Facilitation, Team Building, Team Management, Conflict Management, Constructive Feedback, Collaboration, Productivity, Expectation Management, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Crear contenido de conciencia ambiental con Canva

      Skills you'll gain: Logo Design, Canva (Software), Video Production, Graphic Design, Graphic and Visual Design, Content Creation, Creative Design, Social Media Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      Building Your Freelancing Career Capstone

      Skills you'll gain: Business Planning, Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Service Design, Budgeting, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Product Owner: Communications & Stakeholder Management

      Skills you'll gain: Backlogs, Stakeholder Communications, Virtual Teams, Stakeholder Management, Agile Product Development, Agile Methodology, Communication, Cross-Functional Collaboration, Negotiation, Conflict Management, Product Management, Product Requirements, User Story, Team Building, Prioritization, Customer experience strategy (CX)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Proyecto Final - Programa Especializado en Marketing Digital

      Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      68 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      T

      The Chinese University of Hong Kong

      Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话)

      Skills you'll gain: Statistical Modeling, Statistical Analysis, Statistical Software, Social Sciences, Statistical Methods, Correlation Analysis, Exploratory Data Analysis, Regression Analysis, Advanced Analytics, Mathematical Modeling, Econometrics, Surveys, Data Analysis Software, Data Analysis, Dimensionality Reduction

      4.8
      Rating, 4.8 out of 5 stars
      ·
      94 reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Computer Simulations

      Skills you'll gain: Simulations, Social Sciences, Systems Thinking, Agentic systems, Social Network Analysis, Computational Thinking, Sociology, Economics, Experimentation, Artificial Intelligence and Machine Learning (AI/ML), Computer Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      84 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Florida

      TECH MeD: Transdisciplinary Education for Critical Hacks of Medical Devices

      Skills you'll gain: Medical Devices, Healthcare Ethics, Health Technology, Internet Of Things, Patient Safety, Healthcare Industry Knowledge, Telehealth, Vulnerability, Medical Privacy, Regulatory Compliance, Law, Regulation, and Compliance, Patient Advocacy, Security Awareness, Cybersecurity, Data Security

      4.4
      Rating, 4.4 out of 5 stars
      ·
      28 reviews

      Mixed · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…224225226…406

    In summary, here are 10 of our most popular social media marketing courses

    • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
    • Feedback Skills: Packt
    • CRM, Dados e o Futuro Centrado no Cliente: Fundação Instituto de Administração
    • Intellectual Change in Early China: Warring States and Han: The Chinese University of Hong Kong
    • Communicating In Groups and Teams : Arizona State University
    • Crear contenido de conciencia ambiental con Canva: Coursera Project Network
    • Building Your Freelancing Career Capstone: California Institute of the Arts
    • Product Owner: Communications & Stakeholder Management : SkillUp
    • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
    • Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话): The Chinese University of Hong Kong

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok