• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Project Valuation and the Capital Budgeting Process

      Skills you'll gain: Capital Budgeting, Project Risk Management, Risk Analysis, Risk Mitigation, Risk Management, Financial Analysis, Project Finance, Business Valuation, Depreciation, Cash Flows, Financial Modeling, Spreadsheet Software, Microsoft Excel, Corporate Tax

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      214 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Product Cost and Investment Cash Flow Analysis

      Skills you'll gain: Cost Estimation, Financial Modeling, Investment Management, Risk Management, Accounting, Spreadsheet Software, Financial Planning, Financial Analysis, Business Mathematics, Cash Flows, Product Management

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      85 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera

      Use Generative AI as Your Thought Partner

      Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, ChatGPT, Business Strategy, Workforce Development, Digital Transformation, Change Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Django Web Framework

      Skills you'll gain: Django (Web Framework), Web Development, Web Servers, Web Applications, Data Modeling, Back-End Web Development, MySQL, Application Security, Database Development, Model View Controller, Object-Relational Mapping, Application Frameworks, Database Management, Hypertext Markup Language (HTML)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      632 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      What Are the 4 A’s of Marketing - Jagdish Sheth

      Skills you'll gain: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Blueprint to Brilliance Through Interior Design

      Skills you'll gain: Architectural Design, Design, Design Strategies, Research and Design, Design Elements And Principles, Innovation, Creativity, Systems Of Measurement, Aesthetics, Spatial Analysis, Project Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      145 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leading People and Teams Capstone

      Skills you'll gain: Interviewing Skills, Leadership, Business Leadership, Leadership Development, Leadership and Management, Professional Development, Team Building, Recruitment, Team Management, Talent Management, Self-Awareness, Coaching, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      559 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      EIT Digital

      Cybersecurity Awareness and Innovation

      Skills you'll gain: Email Security, Cybersecurity, Security Awareness, Cyber Attacks, Identity and Access Management, Threat Detection, Data Security, Secure Coding, Human Factors (Security), Fraud detection, Entrepreneurship

      4.6
      Rating, 4.6 out of 5 stars
      ·
      766 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Gestión de proyectos: las bases del éxito

      Skills you'll gain: Work Breakdown Structure, Team Leadership, Planning, Project Schedules, Team Management, Scheduling, Leadership and Management, Timelines, Project Management, Project Scoping, Project Planning, Leadership, Scope Management, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidade de São Paulo

      Introdução aos Princípios e Práticas da Gestão De Projetos

      Skills you'll gain: Project Schedules, Project Performance, Project Risk Management, Stakeholder Management, Cost Estimation, Work Breakdown Structure, Risk Analysis, Milestones (Project Management), Timelines, Conflict Management, Risk Mitigation, Stakeholder Analysis, Project Scoping, Stakeholder Engagement, Scheduling, Quality Management, Project Management, Project Planning, Estimation, Performance Metric

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Survey analysis to Gain Marketing Insights

      Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Marketing, Marketing Strategy and Techniques, Brand Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      122 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Amazon Web Services

      Architecting Solutions on AWS

      Skills you'll gain: Serverless Computing, AWS Identity and Access Management (IAM), Event-Driven Programming, Solution Architecture, Cloud Computing Architecture, Amazon Web Services, Software Architecture, API Gateway, Hybrid Cloud Computing, Multi-Tenant Cloud Environments, Information Technology Architecture, Cloud Computing, Performance Tuning, Amazon DynamoDB, Amazon S3, Cloud Security, Amazon CloudWatch, AWS Kinesis, Data Analysis, Data Visualization

      4.8
      Rating, 4.8 out of 5 stars
      ·
      535 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…207208209…795

    In summary, here are 10 of our most popular brand management courses

    • Project Valuation and the Capital Budgeting Process: University of Colorado Boulder
    • Product Cost and Investment Cash Flow Analysis : University of Colorado Boulder
    • Use Generative AI as Your Thought Partner: Coursera
    • Django Web Framework : Meta
    • What Are the 4 A’s of Marketing - Jagdish Sheth: Kennesaw State University
    • Blueprint to Brilliance Through Interior Design: Coursera Instructor Network
    • Leading People and Teams Capstone: University of Michigan
    • Cybersecurity Awareness and Innovation: EIT Digital
    • Gestión de proyectos: las bases del éxito: University of California, Irvine
    • Introdução aos Princípios e Práticas da Gestão De Projetos: Universidade de São Paulo

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok