• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Desarrollo de tu marca personal

      Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      66 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Tech Support Career Guide and Interview Preparation

      Skills you'll gain: Professional Networking, Interviewing Skills, Technical Support, Technical Support and Services, Professional Development, Desktop Support, System Support, Help Desk Support, Professionalism, Technical Communication, Verbal Communication Skills, Problem Solving, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      129 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad de los Andes

      Formadores de Ciudadanía

      Skills you'll gain: Teaching, Diversity Awareness, Community Development, Pedagogy, Conflict Management, Train The Trainer, Instructional Strategies, Cultural Diversity, Intercultural Competence, Cultural Responsiveness, Working With Children, Empathy, Collaboration, Instructional and Curriculum Design, Discussion Facilitation, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      491 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Extraordinary Human Capital Management

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources, Change Management, Human Resources Management and Planning, Talent Management, Labor Relations, Diversity Equity and Inclusion Initiatives, HR Tech, Organizational Strategy, Crisis Management, Intercultural Competence, Cultural Diversity, Talent Acquisition, Industrial and Organizational Psychology, Workforce Development, Diversity and Inclusion, People Analytics, Leadership, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      34 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of California, Davis

      AI for Knowledge Workers

      Skills you'll gain: Prompt Engineering, Generative AI, Anthropic Claude, Responsible AI, ChatGPT, LLM Application, Data Ethics, Artificial Intelligence, Brainstorming, Machine Learning, Deep Learning, Workforce Development, Content Creation, Information Privacy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      167 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Network Dynamics of Social Behavior

      Skills you'll gain: Social Network Analysis, Network Analysis, Social Sciences, Sociology, Agentic systems, Systems Thinking, Economics, Policy, and Social Studies, Simulations, Culture, Complex Problem Solving, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      395 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      U

      University of Pennsylvania

      Calculus: Single Variable Part 4 - Applications

      Skills you'll gain: Calculus, Integral Calculus, Applied Mathematics, Probability & Statistics, Geometry, Probability, Advanced Mathematics, Torque (Physics), Statistics, Mechanics, Mathematical Modeling, Physics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      279 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovations via Patent

      Skills you'll gain: Intellectual Property, Business Process, Innovation, Case Studies, Case Law, Business Strategy, New Product Development, Product Development, Lawsuits, New Business Development, Legal Strategy, Global Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      527 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Product Development for Technical Managers

      Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Engineering Management, Product Planning, Innovation, Product Management, Team Management, Product Lifecycle Management, Market Research, Sustainable Business, Prototyping, Project Portfolio Management, Agile Product Development, Marketing, Product Roadmaps, Sustainable Design, Technical Management

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      34 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Boosting Productivity through the Tech Stack

      Skills you'll gain: Customer Relationship Management, Salesforce, Sales Prospecting, Sales Development, Sales Enablement, Business Software, Sales Strategy, Sales Pipelines, LinkedIn, Productivity Software, Social Media, Video Production

      4.3
      Rating, 4.3 out of 5 stars
      ·
      35 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      H

      Howard University

      Introduction to Information Systems for Business

      Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Cloud Solutions, Business Technologies, Cloud Computing Architecture, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Cloud Infrastructure, User Centered Design, Cybersecurity, Data Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      61 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      P
      U

      Multiple educators

      Business Innovation and Digital Disruption

      Skills you'll gain: Storytelling, Data Storytelling, Business Strategy, Design Thinking, Business Strategies, Sustainable Business, Brand Strategy, Business Solutions, Innovation, Presentations, Market Opportunities, Business Modeling, Business Risk Management, Design and Product, Branding, Strategic Thinking, Process Design, Digital Transformation, Persuasive Communication, Technology Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      52 reviews

      Intermediate · Specialization · 3 - 6 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…171172173…406

    In summary, here are 10 of our most popular social media marketing courses

    • Desarrollo de tu marca personal: Tecnológico de Monterrey
    • Tech Support Career Guide and Interview Preparation: IBM
    • Formadores de Ciudadanía: Universidad de los Andes
    • Extraordinary Human Capital Management: University of Michigan
    • AI for Knowledge Workers: University of California, Davis
    • Network Dynamics of Social Behavior: University of Pennsylvania
    • Calculus: Single Variable Part 4 - Applications: University of Pennsylvania
    • Protecting Business Innovations via Patent: The Hong Kong University of Science and Technology
    • Product Development for Technical Managers: University of Colorado Boulder
    • Boosting Productivity through the Tech Stack: Salesforce

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok