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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Machine Learning Foundations for Product Managers

      Skills you'll gain: Deep Learning, Unsupervised Learning, Classification And Regression Tree (CART), Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Decision Tree Learning, Computer Vision, Supervised Learning, Natural Language Processing, Random Forest Algorithm, Data Science, Predictive Analytics, Algorithms, Performance Metric

      4.7
      Rating, 4.7 out of 5 stars
      ·
      620 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Extract, Transform and Load Data in Power BI

      Skills you'll gain: Extract, Transform, Load, Power BI, Data Validation, Data Transformation, Data Cleansing, Data Storage, Data Quality, Data Analysis, Data Integration, Data Storage Technologies, Business Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      944 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Pricing Strategy Optimization

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      917 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Modernizing Data Lakes and Data Warehouses with Google Cloud

      Skills you'll gain: Data Lakes, Data Warehousing, Cloud Engineering, Google Cloud Platform, Data Infrastructure, Cloud Storage, Data Pipelines, Big Data, Data Processing, SQL, Scalability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.9K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Omnichannel Retail Strategy

      Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Employee Training, Talent Management, Digital Transformation, Organizational Strategy, Human Resources, Employee Engagement, Supply Chain Management, Human Resources Management and Planning, E-Commerce, Customer experience strategy (CX), Supply Chain, Brand Strategy, Analytics, Brand Management, Marketing Strategies, Customer Insights, Performance Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      397 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Inferential Statistics

      Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Statistical Reporting, R (Software), Statistical Methods, Statistics, R Programming, Statistical Analysis, Probability & Statistics, Data Analysis, Sampling (Statistics), Probability Distribution, Software Installation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      W

      Workday

      Workday Basics Series

      Skills you'll gain: Workday (Software), Business Intelligence, Data Integration, Branding

      4.8
      Rating, 4.8 out of 5 stars
      ·
      313 reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Doing more with Google Sheets

      Skills you'll gain: Google Sheets, Spreadsheet Software, Excel Formulas, Pivot Tables And Charts, Collaborative Software, Data Sharing, Data Presentation, Data Visualization, Data Visualization Software, Data Analysis, Data Import/Export, Data Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Build a Full Website using WordPress

      Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Development, Blogs, Social Media, Content Management, Marketing, Design, Computer Science

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Strategic HRM: Talent, Performance, Compensation Design

      Skills you'll gain: Performance Appraisal, Human Resource Strategy, Human Resources, Compensation Strategy, Talent Management, Human Resources Management and Planning, Compensation Management, Performance Management, Organizational Development, Employee Engagement, Talent Acquisition, Employee Retention, Case Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      135 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Computational Social Science

      Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Big Data, Systems Thinking, Trend Analysis, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Research Methodologies, Machine Learning, Data Collection, Agentic systems

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Survey Data Collection and Analytics

      Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Collection, Statistical Analysis, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Ethics, Stata, Data Quality, Statistical Modeling, Qualitative Research, Descriptive Statistics, Data Cleansing, Statistical Software, R Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.4K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Machine Learning Foundations for Product Managers: Duke University
    • Extract, Transform and Load Data in Power BI: Microsoft
    • Pricing Strategy Optimization: University of Virginia
    • Modernizing Data Lakes and Data Warehouses with Google Cloud: Google Cloud
    • Omnichannel Retail Strategy: University of Pennsylvania
    • Inferential Statistics: Duke University
    • Workday Basics Series: Workday
    • Doing more with Google Sheets: Google Cloud
    • Build a Full Website using WordPress: Coursera Project Network
    • Strategic HRM: Talent, Performance, Compensation Design: Coursera Instructor Network

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
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    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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