• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Consumer Behavior

    Consumer Behavior Courses Online

    Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Consumer Behavior Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Communicating Data Science Results

      Skills you'll gain: Data Ethics, Data Presentation, Data Storytelling, Data Visualization Software, Data Governance, Big Data, Technical Communication, Cloud Computing, Amazon Web Services, Information Privacy, Ethical Standards And Conduct, Scalability

      3.4
      Rating, 3.4 out of 5 stars
      ·
      142 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Excellence Capstone

      Skills you'll gain: Financial Statements, Supply Chain Management, Case Studies, Financial Analysis, Supply Chain Planning, Process Mapping, Logistics, Product Strategy, Income Statement, Business Strategy, Organizational Change, IT Management, Balance Sheet, Information Systems, Change Management, Complex Problem Solving

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      Y

      Yale University

      الأسواق المالية

      Skills you'll gain: Investment Banking, Financial Systems, Financial Market, Financial Services, Securities (Finance), Risk Management, Capital Markets, Finance, Financial Regulation, Governance, Banking, Behavioral Economics, Underwriting, Initiative and Leadership, Portfolio Management, Non-Profit Accounting, Insurance, Business Ethics, Economics, Market Dynamics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SoFi

      Managing Debt

      Skills you'll gain: Mortgage Loans, Loans, Consumer Lending, Credit Risk, Financial Planning, Budget Management, Cost Benefit Analysis, Goal Setting, Consolidation, Financial Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      Packt

      Apache Kafka Series - Learn Apache Kafka for Beginners v3

      Skills you'll gain: Apache Kafka, Command-Line Interface, Apache, Data Pipelines, Java, Enterprise Application Management, Real Time Data, Performance Tuning, Configuration Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      CUDA at Scale for the Enterprise

      Skills you'll gain: Image Analysis, Event-Driven Programming, Scalability, C and C++, Distributed Computing, Computer Graphics, Computer Vision, System Programming, Data Processing, Software Development, Performance Tuning, Hardware Architecture, Data Structures, Algorithms

      3.2
      Rating, 3.2 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Comportamento e Marketing Digital

      Skills you'll gain: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Operations Excellence

      Skills you'll gain: Supply Chain Management, Manufacturing Operations, Operations Management, Business Operations, Inventory Management System, Operational Efficiency, Logistics, Internal Communications, Analysis, Working Capital, Process Improvement, Financial Analysis, Lean Six Sigma, Complex Problem Solving

      4.8
      Rating, 4.8 out of 5 stars
      ·
      28 reviews

      Advanced · Course · 1 - 4 Weeks

    • E

      EIT Digital

      System Validation (2): Model process behaviour

      Skills you'll gain: Verification And Validation, Systems Analysis, Systems Design, Computational Logic, Data Structures, Theoretical Computer Science, Distributed Computing, Algorithms, Logical Reasoning

      4.1
      Rating, 4.1 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Università di Napoli Federico II

      Comparative Political Systems

      Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Systems Thinking, Governance, World History, Research Methodologies, Case Studies

      4.4
      Rating, 4.4 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidades Anáhuac

      Ciencia de Datos Aplicada al Marketing

      Skills you'll gain: Regression Analysis, Marketing Analytics, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Market Research, Consumer Behaviour, Microsoft Excel

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      UBITS

      Gestión de marca y producto en el punto de venta

      Skills you'll gain: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing

      Intermediate · Course · 1 - 3 Months

    Consumer Behavior learners also search

    Industrial
    Product Design
    Industrial Design
    Industrial Engineering
    Machine Design
    Innovation
    Service Design
    CAD
    1…606162…82

    In summary, here are 10 of our most popular consumer behavior courses

    • Communicating Data Science Results: University of Washington
    • Supply Chain Excellence Capstone: Rutgers the State University of New Jersey
    • الأسواق المالية: Yale University
    • Managing Debt: SoFi
    • Apache Kafka Series - Learn Apache Kafka for Beginners v3: Packt
    • CUDA at Scale for the Enterprise: Johns Hopkins University
    • Comportamento e Marketing Digital: Fundação Instituto de Administração
    • Operations Excellence: Rutgers the State University of New Jersey
    • System Validation (2): Model process behaviour: EIT Digital
    • Comparative Political Systems: Università di Napoli Federico II

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok