• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Valuation & Strategic Finance

      Skills you'll gain: Financial Statement Analysis, Business Valuation, Financial Analysis, Cash Flows, Competitive Analysis, Financial Modeling, Investment Management, Finance, Capital Budgeting, Financial Forecasting, Market Analysis

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Strategies for Planned Social Change with Jagdish Sheth

      Skills you'll gain: Corporate Sustainability, Sustainable Development, Sustainable Business, Organizational Change, Business Ethics, Environmental Issue, Sustainability Standards, Consumer Behaviour, Marketing, Innovation

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Introduction to Security in the World of AI

      Skills you'll gain: Responsible AI, Data Security, Security Strategy, Security Management, Information Systems Security, Cloud Security, IT Security Architecture, Enterprise Security, Personally Identifiable Information, Security Controls, Infrastructure Security, Data Ethics, Cybersecurity, Threat Modeling, Artificial Intelligence, Cyber Risk

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      AI, Automation, and Emerging Technology

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Customer Analysis, Predictive Analytics, Artificial Intelligence, Search Engine Optimization, HubSpot CRM, Advertising, Customer experience improvement, Computer Vision

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Promotional Materials Every Musician Needs

      Skills you'll gain: Photo/Video Production and Technology, Promotional Materials, Marketing Materials, Presentations, Writing, Business Writing, Music, Content Creation, Branding, Target Audience, Communication, Aesthetics, Design Elements And Principles

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Maximizing the Generative AI Value

      Skills you'll gain: Generative AI, Responsible AI, Return On Investment, Data Ethics, Artificial Intelligence, Business Solutions, Business Process Automation, Operational Efficiency, Innovation, Business Strategies, Content Creation, Product Design, Customer Support

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Communicate UX Research with Empathy Maps in Miro

      Skills you'll gain: UI/UX Research, User Research, Design Thinking, User Experience, Persona (User Experience), Technical Communication, User Centered Design, Usability

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      Strategic Leadership: Visionary Skills for Success

      Skills you'll gain: Strategic Leadership, Business Leadership, Change Management, Organizational Change, Leadership, Organizational Leadership, Visionary, Decision Making, Communication, Executive Presence, Culture Transformation, Organizational Strategy, Emotional Intelligence, Trustworthiness, Workplace inclusivity, Drive Engagement, Conflict Management, Negotiation, Empathy

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      I

      IESE Business School

      Gestión de Operaciones

      Skills you'll gain: Operations Management, Process Design, Process Improvement, Business Operations, Operational Efficiency, Workflow Management, Process Management, Performance Improvement, Organizational Strategy, Service Improvement, Inventory Management System, Capacity Management, Resource Utilization, Decision Making

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Ace the Computer Science Interview: Strategies for Success

      Skills you'll gain: Verbal Communication Skills, Communication, Critical Thinking, Problem Solving, Composure, Interpersonal Communications, Computer Programming, Computer Science, Planning, Complex Problem Solving, Algorithms, Data Structures, Stress Management, Adaptability

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Corporate Foresight

      Skills you'll gain: Innovation, Forecasting, Strategic Thinking, Corporate Strategy, Strategic Decision-Making, Business Strategy, Organizational Strategy, Trend Analysis, Analysis, Market Opportunities, Organizational Change, Decision Making, Market Dynamics, Business Research, Process Improvement

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Resumen de ventas y CRM

      Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…275276277…329

    In summary, here are 10 of our most popular marketing strategy courses

    • Valuation & Strategic Finance: Fundação Instituto de Administração
    • Strategies for Planned Social Change with Jagdish Sheth: Kennesaw State University
    • Introduction to Security in the World of AI: Google Cloud
    • AI, Automation, and Emerging Technology: Simplilearn
    • Promotional Materials Every Musician Needs: University of Colorado Boulder
    • Maximizing the Generative AI Value: Coursera Instructor Network
    • Communicate UX Research with Empathy Maps in Miro: Coursera Project Network
    • Strategic Leadership: Visionary Skills for Success: Coursera Instructor Network
    • Gestión de Operaciones: IESE Business School
    • Ace the Computer Science Interview: Strategies for Success: Coursera Instructor Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok